Home
-
How to Spot a Fake Football Shirt: The Complete Guide
The useful thing to understand about counterfeit football shirts is that “fake” covers an enormous range. At one end is a shirt that looks wrong from three metres away, with the stripes printed on and the badge a coloured blob. At the other are shirts good enough that experienced collectors have to check the labels.…
-
How to Wash and Store Football Shirts
A modern football shirt is a technical garment, and most of them are destroyed by ordinary laundry habits rather than by wear. Printed numbers crack, badges lift, colours fade unevenly and the fabric stops moving sweat the way it is supposed to — usually within a year, and usually because of how the shirt was…
-
How the Replica Kit Market Works
A replica shirt is one of the few products most supporters buy from their club, and almost nobody knows how the business behind it works. Who sets the price, who makes the money, why kits launch when they do and why some sell out in a week while others sit in a sale for a…


